Sustainability plays an increasingly significant role in technology product development, focusing on minimizing environmental impact throughout the product lifecycle. This includes using eco-friendly materials, energy-efficient designs, and sustainable manufacturing processes. Emphasizing sustainability can improve brand reputation and fulfill corporate social responsibility commitments. Additionally, consumer awareness is rising, leading to increased demand for sustainable products. By integrating sustainability into product strategies, companies can innovate while addressing pressing global issues, fostering long-term viability in the competitive tech landscape.