The term "user experience (UX)" refers to the overall experience a user has when interacting with a product or service, particularly in digital contexts. UX encompasses factors such as usability, accessibility, and satisfaction. A well-designed UX aims to create a seamless and intuitive journey for the user, enhancing their engagement and increasing the likelihood of returning to the product. Key elements include layout, functionality, and consistency, all of which significantly influence the success of websites and applications.