"SCRUM" facilitates agile project management by providing a structured framework for teams to collaborate and iterate on projects. This methodology promotes adaptive planning, encouraging teams to break tasks into small, manageable units called sprints, typically lasting two to four weeks. During each sprint, teams focus on delivering specific, incremental improvements to a product. Regular meetings, such as daily stand-ups and sprint reviews, support communication and transparency among team members. SCRUM empowers teams to respond quickly to changes, enhance productivity, and continuously improve project outcomes, aligning development efforts with user feedback and market demands.