A “product development pipeline” is crucial for managing the flow of ideas and innovations from conception to market launch. It encompasses various stages such as ideation, design, development, and testing. Effectively managing this pipeline allows organizations to prioritize projects, allocate resources wisely, and streamline processes. By having a clear pipeline, companies can reduce time-to-market, enhance team collaboration, and boost feedback integration from stakeholders. Moreover, it fosters a culture of continuous improvement and encourages innovation by allowing teams to experiment within defined parameters.