Common uses of augmented reality (AR) in advertising include interactive product displays, immersive experiences, and enhanced customer engagement. Brands can use AR to allow consumers to visualize products in their environment before making a purchase, such as furniture or clothing. Promotional campaigns often employ AR experiences to create memorable interactions, encouraging user-generated content sharing. Additionally, AR can enhance traditional media, making print ads dynamic by integrating animations or videos. This innovative approach not only captures attention but also deepens customer connection to the brand, driving higher conversion rates.