Factors contributing to political apathy include disillusionment with government, lack of awareness about political issues, and inadequate education on civic responsibilities. Many citizens feel that their participation has little impact on decision-making, leading to a disengaged electorate. Social and economic inequalities can further exacerbate apathy as marginalized groups may feel excluded from political processes. Additionally, overwhelming media saturation can desensitize individuals to important issues, diminishing their motivation to engage in politics and civic activities.