To maintain motivation for fitness over the long term, setting specific and achievable goals is essential. Tracking progress through a journal or fitness app can provide a sense of accomplishment and help recognize improvements. Varying workouts to include different activities can keep the routine exciting and engaging. Additionally, finding a workout partner or community fosters social support and accountability. Celebrating small victories and rewarding oneself for meeting targets can also enhance motivation, making the fitness journey enjoyable and sustainable in the long run.