The San Antonio Fiesta promotes local heritage by celebrating the city's rich history through vibrant events, parades, and cultural exhibitions. The festival honors the memory of the Battle of San Jacinto and showcases various local traditions, including music, food, and art representative of the region. Local organizations and community members participate actively, organizing events that allow for the expression of cultural identity. The incorporation of folk performances, traditional dances, and a focus on local crafts further emphasizes the significance of preserving and sharing San Antonio’s unique heritage with residents and visitors alike.