Effective communication is essential for candidates during interviews, as it enhances their performance in conveying ideas clearly and confidently. Being articulate helps aspirants express their thoughts and knowledge succinctly, demonstrating their understanding of complex issues. Additionally, good communication promotes rapport with interviewers and can alleviate nervousness. Candidates who master verbal and non-verbal communication skills can present themselves more favorably, increasing their chances of making a positive impression. Successful communication not only involves speaking clearly but also includes active listening, which is equally crucial in an interview setting.